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\u53ef Herb Kelleher \u638c\u8235\u7684\u897f\u5357\u822a\u7a7a\uff0c\u5374\u505a\u4e86\u4e00\u4ef6\u5728\u5f53\u65f6\u770b\u6765\u4e0d\u53ef\u601d\u8bae\u7684\u4e8b\u2014\u2014\u5b83\u628a\u673a\u7968\u7684\u4ef7\u683c\uff0c\u538b\u5230\u4e86\u4f4e\u5f97\u60ca\u4eba\u7684\u6c34\u5e73\uff0c\u4f4e\u5230\u8ba9\u5750\u98de\u673a\u53d8\u5f97\u50cf\u5750\u4e00\u8d9f\u957f\u9014\u5927\u5df4\u4e00\u6837\u4fbf\u5b9c\u3001\u4e00\u6837\u5e73\u5e38\u3002\u5b83\u8ba9\u65e0\u6570\u539f\u672c\u5750\u4e0d\u8d77\u98de\u673a\u7684\u666e\u901a\u4eba\uff0c\u7b2c\u4e00\u6b21\u98de\u4e0a\u4e86\u5929\u3002\u8fd9\u4e2a\u6848\u4f8b\u771f\u6b63\u503c\u5f97\u62c6\u7684\uff0c\u4e0d\u662f”\u897f\u5357\u822a\u7a7a\u7968\u4ef7\u4fbf\u5b9c”\uff0c\u800c\u662f\uff1a\u5750\u98de\u673a\u66fe\u662f\u4ef6\u6602\u8d35\u7684\u4e8b\uff0c\u4e3a\u4ec0\u4e48\u897f\u5357\u822a\u7a7a\u80fd\u628a\u5b83\u505a\u5f97\u5982\u6b64\u4fbf\u5b9c\u3001\u8fd8\u80fd\u6301\u7eed\u5730\u8d5a\u94b1\uff0c\u4ee5\u53ca\u8fd9\u79cd”\u628a\u98de\u673a\u5f53\u516c\u4ea4\u8f66”\u7684\u601d\u8def\uff0c\u7a76\u7adf\u662f\u600e\u4e48\u5b9e\u73b0\u7684\u3002<\/p>\n\n\n\n

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\u6848\u4f8b\u4eba\u7269<\/h2>\n\n\n\n

\u897f\u5357\u822a\u7a7a\u7684\u4f20\u5947\uff0c\u4e0e Herb Kelleher \u8fd9\u4e2a\u540d\u5b57\u5bc6\u4e0d\u53ef\u5206\u3002\u4ed6\u662f\u516c\u53f8\u7684\u8054\u5408\u521b\u59cb\u4eba\u548c\u957f\u671f\u7684\u7075\u9b42\u4eba\u7269\u3002\u5173\u4e8e\u897f\u5357\u822a\u7a7a\u7684\u8d77\u6e90\uff0c\u6709\u4e00\u4e2a\u5e7f\u4e3a\u6d41\u4f20\u7684\u8bf4\u6cd5\uff1a\u5b83\u6700\u521d\u7684\u6784\u60f3\uff0c\u662f Kelleher \u548c\u4ed6\u7684\u4f19\u4f34\uff0c\u5728\u4e00\u5f20\u9910\u5dfe\u7eb8\u4e0a\u753b\u51fa\u6765\u7684\u2014\u2014\u4ed6\u4eec\u8bbe\u60f3\uff0c\u5f00\u4e00\u5bb6\u53ea\u5728\u51e0\u4e2a\u57ce\u5e02\u4e4b\u95f4\u98de\u3001\u7968\u4ef7\u6781\u5176\u4f4e\u5ec9\u7684\u822a\u7a7a\u516c\u53f8\u3002<\/p>\n\n\n\n

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\u7b2c\u4e00\u6876\u91d1<\/h2>\n\n\n\n

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\u6838\u5fc3\u6545\u4e8b<\/h2>\n\n\n\n

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\u5b9e\u529b\u3001\u65f6\u4ee3\u4e0e\u8fd0\u6c14<\/h2>\n\n\n\n

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\u4f46\u8981\u5206\u6e05\uff1a\u822a\u7a7a\u4e1a\u7684\u5f00\u653e\u548c\u5927\u4f17\u7684\u51fa\u884c\u9700\u6c42\uff0c\u662f\u6240\u6709\u73a9\u5bb6\u5171\u4eab\u7684\u80cc\u666f\uff0c\u62b1\u6028\u673a\u7968\u8d35\u3001\u60f3\u5750\u4fbf\u5b9c\u98de\u673a\u7684\u4eba\u66f4\u662f\u65e0\u6570\uff0c\u771f\u6b63\u8bbe\u8ba1\u51fa\u90a3\u5957\u7cfb\u7edf\u6027\u7684\u4f4e\u6210\u672c\u6a21\u5f0f\u3001\u5e76\u628a\u5b83\u957f\u671f\u6267\u884c\u3001\u8fd8\u6253\u9020\u51fa\u72ec\u7279\u6587\u5316\u7684\uff0c\u53ea\u6709\u897f\u5357\u822a\u7a7a\u3002\u65f6\u4ee3\u63d0\u4f9b\u4e86\u5e02\u573a\u7684\u7a7a\u95f4\u548c\u9700\u6c42\uff0c\u8fd0\u6c14\u8ba9\u5b83\u5728\u8d77\u6b65\u7684\u8270\u96be\u4e2d\u5e78\u5b58\uff0c\u800c\u628a\u98de\u673a\u771f\u6b63\u505a\u6210”\u4eba\u4eba\u5750\u5f97\u8d77\u7684\u516c\u4ea4\u8f66”\u7684\uff0c\u662f\u4ed6\u90a3\u5957\u6781\u81f4\u7684\u8fd0\u8425\u548c\u72ec\u7279\u7684\u6587\u5316\u3002<\/p>\n\n\n\n

\u6210\u529f\u5fc5\u8981\u5173\u952e\u8981\u7d20<\/h2>\n\n\n\n

\u5982\u679c\u53ea\u7559\u6700\u5173\u952e\u7684\u51e0\u6761\uff1a\u7b2c\u4e00\uff0c\u6709\u4e00\u4e2a\u7cbe\u51c6\u800c\u72ec\u7279\u7684\u5b9a\u4f4d\u2014\u2014\u4e0d\u548c\u540c\u884c\u6bd4\u62fc\uff0c\u800c\u662f\u53bb\u548c\u6c7d\u8f66\u3001\u5927\u5df4\u62a2\u5ba2\uff0c\u4ece\u800c\u5012\u903c\u51fa\u6781\u81f4\u7684\u4f4e\u4ef7\u3002\u7b2c\u4e8c\uff0c\u8bbe\u8ba1\u4e00\u6574\u5957\u7cfb\u7edf\u6027\u7684\u4f4e\u6210\u672c\u8fd0\u8425\u6a21\u5f0f\u2014\u2014\u5355\u4e00\u673a\u578b\u3001\u70b9\u5bf9\u70b9\u3001\u5feb\u8fc7\u7ad9\u3001\u780d\u589e\u503c\u670d\u52a1\uff0c\u4ece\u6bcf\u4e00\u4e2a\u73af\u8282\u62a0\u51fa\u6210\u672c\u3002\u7b2c\u4e09\uff0c\u628a”\u5316\u7e41\u4e3a\u7b80”\u8d2f\u7a7f\u59cb\u7ec8\u2014\u2014\u7528\u7b80\u5355\uff0c\u53bb\u6362\u53d6\u6548\u7387\u548c\u4f4e\u6210\u672c\u3002\u7b2c\u56db\uff0c\u6253\u9020\u4e00\u79cd\u72ec\u7279\u800c\u9ad8\u6548\u7684\u6587\u5316\u2014\u2014\u8ba9\u5458\u5de5\u5feb\u4e50\u3001\u5356\u529b\uff0c\u4e3a\u4f4e\u6210\u672c\u7684\u786c\u529f\u592b\u6ce8\u5165\u8f6f\u5b9e\u529b\u3002\u7b2c\u4e94\uff0c\u7ad9\u5728\u5e02\u573a\u5f00\u653e\u3001\u5927\u4f17\u6e34\u671b\u4f4e\u4ef7\u51fa\u884c\u7684\u65f6\u4ee3\u2014\u2014\u4f4e\u6210\u672c\u6a21\u5f0f\uff0c\u9700\u8981\u76f8\u5e94\u7684\u5e02\u573a\u7a7a\u95f4\u548c\u9700\u6c42\u3002<\/p>\n\n\n\n

\u62bd\u6389\u5176\u4e2d\u4efb\u4f55\u4e00\u6761\uff0c\u98de\u673a\u90fd\u5f88\u96be\u88ab\u505a\u6210\u4eba\u4eba\u5750\u5f97\u8d77\u7684\u516c\u4ea4\u8f66\u3002<\/p>\n\n\n\n

\u76f8\u4f3c\u6848\u4f8b<\/h2>\n\n\n\n

Michael O’Leary \u4e0e\u745e\u5b89\u822a\u7a7a\uff08Ryanair\uff09<\/strong>\u3002\u745e\u5b89\u822a\u7a7a\u628a”\u4f4e\u6210\u672c”\u8fd9\u6761\u8def\uff0c\u5728\u6b27\u6d32\u505a\u5230\u4e86\u8fd1\u4e4e\u6781\u7aef\u3002\u5b83\u4ee5\u6781\u5176\u82db\u523b\u7684\u6210\u672c\u63a7\u5236\u8457\u79f0\uff0c\u51e0\u4e4e\u628a\u4e00\u5207\u80fd\u780d\u7684\u670d\u52a1\u548c\u6210\u672c\u90fd\u780d\u6389\uff0c\u4ece\u800c\u63d0\u4f9b\u4e86\u4f4e\u5f97\u60ca\u4eba\u7684\u7968\u4ef7\uff0c\u6210\u4e3a\u6b27\u6d32\u6700\u5927\u7684\u5ec9\u4ef7\u822a\u7a7a\u4e4b\u4e00\u3002\u5b83\u548c\u897f\u5357\u822a\u7a7a\u4e00\u8109\u76f8\u627f\uff0c\u90fd\u662f\u9760\u628a\u8fd0\u8425\u6210\u672c\u538b\u5230\u6781\u81f4\uff0c\u6765\u5b9e\u73b0\u6781\u81f4\u7684\u4f4e\u4ef7\uff0c\u8ba9\u98de\u884c\u5927\u4f17\u5316\uff0c\u53ea\u662f\u5b83\u628a”\u62a0\u6210\u672c”\u8fd9\u4ef6\u4e8b\uff0c\u505a\u5f97\u66f4\u52a0\u4e0d\u7559\u60c5\u9762\u3002<\/p>\n\n\n\n

Tony Fernandes \u4e0e\u4e9a\u6d32\u822a\u7a7a\uff08AirAsia\uff09<\/strong>\u3002Tony Fernandes \u5728\u4e9a\u6d32\uff0c\u7528\u4f4e\u6210\u672c\u822a\u7a7a\u7684\u6a21\u5f0f\uff0c\u558a\u51fa\u4e86”\u73b0\u5728\u4eba\u4eba\u90fd\u80fd\u98de”\u7684\u53e3\u53f7\u3002\u4ed6\u540c\u6837\u901a\u8fc7\u6781\u81f4\u7684\u6210\u672c\u63a7\u5236\u548c\u8fd0\u8425\u6548\u7387\uff0c\u628a\u673a\u7968\u4ef7\u683c\u5927\u5e45\u62c9\u4f4e\uff0c\u8ba9\u4e9a\u6d32\u5e7f\u5927\u7684\u3001\u539f\u672c\u5750\u4e0d\u8d77\u98de\u673a\u7684\u666e\u901a\u4eba\uff0c\u4e5f\u98de\u4e0a\u4e86\u5929\u3002\u4ed6\u548c Kelleher \u5171\u4eab\u540c\u4e00\u4e2a\u4f7f\u547d\uff1a\u7528\u4f4e\u6210\u672c\u6a21\u5f0f\uff0c\u628a\u98de\u884c\u4ece\u5c11\u6570\u4eba\u7684\u7279\u6743\uff0c\u666e\u53ca\u7ed9\u6700\u5e7f\u5927\u7684\u5927\u4f17\u3002<\/p>\n\n\n\n

\u738b\u6b63\u534e\u4e0e\u6625\u79cb\u822a\u7a7a<\/strong>\u3002\u6625\u79cb\u822a\u7a7a\u662f\u4e2d\u56fd\u4f4e\u6210\u672c\u822a\u7a7a\u7684\u4ee3\u8868\u3002\u738b\u6b63\u534e\u540c\u6837\u501f\u9274\u4e86\u897f\u5357\u822a\u7a7a\u5f00\u521b\u7684\u8fd9\u5957\u6a21\u5f0f\u2014\u2014\u901a\u8fc7\u5355\u4e00\u673a\u578b\u3001\u9ad8\u98de\u673a\u5229\u7528\u7387\u3001\u7cbe\u7b80\u670d\u52a1\u7b49\u65b9\u5f0f\uff0c\u628a\u8fd0\u8425\u6210\u672c\u538b\u4f4e\uff0c\u4ece\u800c\u63d0\u4f9b\u6bd4\u4f20\u7edf\u822a\u7a7a\u516c\u53f8\u4fbf\u5b9c\u5f97\u591a\u7684\u7968\u4ef7\uff0c\u53bb\u6ee1\u8db3\u4e2d\u56fd\u5e9e\u5927\u7684\u3001\u5bf9\u4ef7\u683c\u654f\u611f\u7684\u5927\u4f17\u51fa\u884c\u9700\u6c42\u3002\u5b83\u8bc1\u660e\u4e86\uff0c\u897f\u5357\u822a\u7a7a\u5f00\u521b\u7684\u8fd9\u5957”\u5e73\u4ef7\u822a\u7a7a”\u903b\u8f91\uff0c\u53ef\u4ee5\u5728\u4e2d\u56fd\u8fd9\u4e2a\u5de8\u5927\u7684\u5e02\u573a\u91cc\uff0c\u88ab\u518d\u6b21\u6210\u529f\u5730\u5b9e\u8df5\u3002<\/p>\n\n\n\n

\u4ed6\u4eec\u7684\u5171\u6027<\/h2>\n\n\n\n

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